Age 10
The spark
Technology stopped being “cool gadgets” and became the thing I wanted to build for a living.
About
Founder-led. Built from a lifelong obsession with technology.
CarterWare is the business I've wanted to build since I was 10 years old. The goal has always been simple: build technology that actually matters.
Founder story
John Carter Murphy · CarterWare
Today, CarterWare focuses on high-end custom software, AI solutions, and original product development for people who need something tailored to the way they actually work. From custom apps and AI workflows to internal tools and product prototypes, CarterWare exists to turn highly specific ideas into real systems.
Based in West Virginia, USA. Every engagement is founder-built — no account managers, no white labels, no resellers. You get the person who scopes it and the person who ships it. Same person.
Start a conversation →From obsession to studio.
Teen years
Systems, not toys
Hands-on with servers, networks, media tools, and the messy glue between products — learning by breaking things that matter.
Now
CarterWare
A founder-led studio for custom software, AI workflows, iOS, and product prototypes — based in West Virginia, shipping for clients who need the unusual.
Where the work lands.
Product surfaces
Web apps, admin panels, realtime ops UIs, and marketing sites that match the software behind them.
Applied AI
Custom GPT systems, agents, document pipelines, and voice/transcription flows wired into the business.
Mobile & hybrid
Native-feel iOS, hardware bridges, and prototypes that prove an idea before you burn a year.
How CarterWare works.
01
Founder-led, end-to-end
You talk to me. I scope the work. I build the work. I support the work after launch.
02
Tight scope, weekly deliverables
Clear scoped proposals, working iterations every week. Surprises killed long before launch.
03
Built to live in production
Real software for real use — not demoware, not stitched-together SaaS, not pitch-deck mockups.
04
Honest about scope
If a project isn't a fit, I'll say so. The right work is the work that ships well.
10+
Years of hands-on systems and software experience
4
Disciplines: software, AI, media, hardware-connected products
100%
Founder-built engagements — no resellers, no white labels
Let's build it
Have a project, product idea, or custom system you want built?
Reach out and let's talk through it. CarterWare is best for clients who already know what they want and need someone capable of actually building it.